／ OUR STORY

Less fur. More love.

Hi, we're Furly — and if you're reading this, chances are your couch looks a little too much like your dog right now. We get it. We built this brand because we lived it.

It started with a black sweater

Furly began the way most good ideas do: with a genuinely annoying problem. Our founder had a golden retriever, a wardrobe full of dark clothes, and absolutely no time to pick fur off either one every morning. Lint rollers ran out in three swipes. The vacuum was too loud and scared the dog under the bed. Rubber brushes just pushed the hair around instead of lifting it. Nothing on the market actually worked — it just moved the mess somewhere else.

So we did what any stubborn pet parent with too many browser tabs open would do: we started building our own solution.

The fix that finally worked

After months of testing, we landed on something simple and a little bit magic — electrostatic technology. No batteries, no refills, no noise. Just a gentle static charge that lifts hair straight out of fabric and locks it into a built-in chamber, so you're never touching a clump of fur again. One roll, and it's like the hair was never there.

We named it Furly, because that's really the whole point: less fur, more love — for your couch, your car seat, your favorite black jeans, and the very good, very shedding animal who's worth all of it anyway.

What we stand for

Built to last, not to be replaced. No cartridges, no sticky sheets to buy every month. One Furly is designed to work for years.

Actually tested on real fur. Every version we shipped was fought over by our own dogs and cats before it ever reached yours.

Backed, not just sold. If Furly doesn't earn a permanent spot on your coffee table, our 30-day guarantee has you covered.

For every home with a wagging tail

We're a small team of pet people building for other pet people — the ones who wouldn't trade the fur for anything, but wouldn't mind a little less of it on the couch. Thousands of homes have already made the switch, and we're just getting started.

Thanks for stopping by — now go give your pet a scratch, and let us handle the rest.

— The Furly Team